• Market research and knowing trends- Trends change frequently. We need to know what kind of content people like. Our video marketing agency go through a study before we plan. This includes what people see the most, what content people like, what duration of video people prefer to watch, which medium to choose, what appeals are more relatable and preferred, etc. If necessary, we also do testing or surveys to assure that our process is right. We also analyze advertisements of other companies and set up strategies to be the best.
• Choosing appeals- Appeals are emotions that arise after watching a video. We need to decide what appeal can make the customers buy our products. We choose relatable appeal that suits your product and that convinces people and makes people feel involved and attached. When people associate their emotions with something, they naturally start believing it. Appeals work like magic in such cases. Our motive is to attach an audience with our content so that they start believing what they see. Some common appeals are- emotional, social, musical, humor, fear, bandwagon, endorsement, sexual, brand, etc. Social appeal generally works as people can relate to them. You might have seen the advertisements of ‘Officers’ choice’ where they always come up with some social issues and show that real human beings should always protest. They are promoting their brand by regulating campaigns to restore social values and morals. An example of humor appeal is the ad of ‘Bingo’ chips and also ‘5 stars’ showing funny content that make people laugh and enjoy. Endorsement appeal is definitely a good option as associating celebrities increases your brand value. ‘Manyavar’ successfully executed their campaign by making chains of advertisements with Virat and Anushka. Since then, it has created a place in the market. But as it is expensive you may choose any other appeal.
• Duration- You may tell us to make a video of 15- 30 seconds demonstrating your product and features. Also, we can plan a story that can be accompanied with your brand or we may plan a campaign. Depending on the duration we can choose the concept to be shown. It also depends on the platform too.
• Storyboarding- We being the best video marketing agency, have teams for storyboarding and ideation. We generally come up with various stories and select one. We have ideation and visualization teams to think of various ways of presentation. Storyboarding is another crucial part and all editing must be done here. Before shooting we draw each frame to know how it will look at the end. Also we decide the music and dialogues here. It is necessary to decide everything before shooting. Also deciding on shooting costumes, props, locations, etc is mandatory.
• Shooting- Shooting needs a big arrangement of people and equipment. Shooting team is very skilled and trained. Lighting, camera, cinematography, direction, floor managing all need to be properly arranged to execute the shooting. Shootings are hectic and need to be executed carefully. We have professionals to handle each task. Shootings might be lengthy and must be done with patience.
• Editing- Editing makes a video presentable and spicy. Without cuts, transitions, music, a video can never be attractive. We eliminate the spare parts and add elements to glorify and decorate it. Editing makes a video appealing and impressive as we see in digital platforms. Our expert technicians are experienced and creative. We have a team of editors who work together to make it the most striking of all. Editing helps in making the video more impactful and powerful to hit people’s mind.
• Distribution- We are ready to disseminate it to the platforms. We pass on the ads to the decided platforms or post to our pages.

Aforementioned points give an overall idea of how we make the video. But it is not as easy at all as it seems. Both technical and creative powers are necessary to create the final video. Also, marketing knowledge is a must.

In digital media, as the market is expanding fast, making one video in a year cannot help. Before, a single video had been casted on TV. Now, even the TV ads are new frequently. Advertisements of Wild stone, Officers choice, Cadbury, Slice, Coca-cola make new video ads with the same concepts that help in creating brand awareness and cuts off the boredom of watching the same content too. Now when it comes to digital media, people want to see updated content. Therefore, it doesn’t even resemble any other media. If you choose video marketing then you need to make videos regularly. Now along with running your business it is kind of impossible to invest time on making new videos frequently. Also, it is a time consuming task and brainstorming is necessary to come up with new ideas keeping the concept similar to create a brand identity. Making videos is really hard as a lot of tasks need to be done. Almost all elements of marketing and designing are added in a video. Therefore, you need to work on a lot of things. Innovative ideas are essential in each stage, proper execution is needed and editing to make it presentable. Also, preparing a team with technical and creative skills is hard. We have everything ready for you.

Video ads are very intriguing and catchy. Beautiful visuals always grab attention. When added with music, dialogues and other elements, the content becomes more vibrant and real. Some exaggerations are necessary in advertisements to adorn and glorify it. Being the best video marketing agency, Our team works with great enthusiasm and energy that they never fail to mesmerize you. They put their best to see the expected result. They never forget the strategies and also remember the artistic and technical parts. They take it as a fun project when they work for it as they all are interested in this. They work wholeheartedly with full energy. We have chosen staff who are experienced, skilled and interested to get the best result. They understand what elements are needed to add to beautify the advertisement. They are capable of choosing the right story to tell and suitable appeal to show that explains your product the best. They know exactly how to evoke emotions into people so that they can get convinced. All in all, they all are clear and confident about how to execute the plan and make the best video to demonstrate your product and give a positive outlook to your brand. Luckily, they always come up with the best result!

As we have received tons of positive feedback, we can confidently say that we do the best for our clients. We understand the struggle of establishing a business and doing the right marketing. We invite clients to get access to our service because we know that the world of digital marketing is complicated. We feel proud and happy to help people dreaming to build an identity. We respect the effort you give to establish a business and that is why we don’t want your time and money to be wasted. We tell you to come to us to take suggestions from the experts, so that you don’t regret or choose the wrong way of marketing. We have expert teams to guide you and assist you to reach your goal. When you get involved with us, you simply let us fulfill your dreams. Your goals become ours. We take care of the demands of our customers and we work like a family.

We have been working with many brands and helping them to grow. We made this position and earned the name of the best digital marketing agency because we have proved our capability and standard which made our clients believe in our work. We never compromise with quality.

We are here for you anytime you need help regarding Video marketing. We suggest you to come to our experts and not to waste time by exploring by yourself. We ensure to provide you the best to take your business at the paramount of success. Good luck!