We built a performance-driven, healthcare-specific digital strategy tailored to orthopedic patient acquisition.

1️⃣ Website Development & Optimization

We developed and optimized a professional, patient-friendly website that:

• Clearly explains orthopedic treatments

• Highlights joint replacement expertise

• Includes strong appointment CTAs

• Showcases credentials and patient trust

• Is fully SEO-optimized

The website now acts as a digital consultation gateway.

2️⃣ Search Engine Optimization (SEO)

Our SEO strategy focused on:

• Knee replacement & orthopedic keywords

• Local Thane-based searches

• Technical SEO improvements

• Structured treatment pages

• Educational blog content

Results:

✅ Improved Google keyword rankings
✅ Increased organic website traffic
✅ Higher visibility for high-intent searches

3️⃣ Google Ads (High-Intent Lead Generation)

We launched targeted Google Ads campaigns focusing on:

• Knee replacement searches

• Joint pain treatment

• Orthopedic consultations

• Emergency orthopedic care

Through smart targeting and landing page optimization, we achieved:

✅ Increased appointment calls
✅ Improved cost-per-lead
✅ Higher conversion rates

4️⃣ Google My Business Optimization

We optimized his Google Business Profile by:

• Improving keyword-rich service descriptions

• Managing reviews

• Posting regular updates

• Adding high-quality clinic images

Outcome:

✅ Better Google Maps ranking
✅ Increased direct calls
✅ Stronger local orthopedic authority

5️⃣ Social Media & Reels Strategy

Orthopedic marketing requires education and trust. We focused on:

• Joint pain awareness posts

• Knee replacement education reels

• Patient FAQ videos

• Rehabilitation tips

• Professionally branded graphics

Reels helped expand reach and improve engagement significantly.

6️⃣ Creative Graphics & Branding

We maintained consistent medical branding across:

• Instagram

• Facebook

• Website

• Paid Ads

This improved recognition, credibility, and brand recall.

7️⃣ GEO (Generative Engine Optimization)

We optimized content for AI-driven search platforms, ensuring long-term visibility in evolving search ecosystems.